The Lines are Always Moving

One of my favorite scenes in Succession

We back a lot of first-time founders. One of the things that’s hardest to learn is that business is dynamic. There’s unspoken rules and ethics, but not bright lines. No input guarantees a desired result. And the lines are always moving.

“Nothing is a line. Everything, everywhere is always moving. Forever.”

- Logan Roy, in Succession

To be successful, you have to embrace the dynamism and uncertainty of building and operating. You’re measured on outcomes, not inputs.

Said differently, you have to play to win.