Help Your Friends Win

One simple way to find success and fulfillment

We started Also Capital in 2019 with a simple premise—believe in good people early, and help them win. An early insight we had was that we weren’t going to be able to control outcomes, but we could control the way we played the game and the people we chose to play it with. If we did that consistently and authentically, the score would likely take care of itself.

With this approach, the small wins along the way end up becoming the markers of success. You’re helping your friends win! Things like Radiant Nuclear moving into the DOME after nearly a decade of hard work and planning, Harry O’Connor being awarded the Thiel Fellowship, and Grounded shipping Colgate’s Bright Smiles, Bright Futures fleet that increase access to pediatric dentistry services.

Selfishly, this also makes the day to day grind of entrepreneurship and investing more enjoyable. Early stage investing has a long feedback loop, so strictly optimizing for outcomes is a way to either make short term-oriented decisions or burn out.

Choose hard problems. Back good people. Celebrate the wins with them along the way.